November was a month of reflection, gratitude, and honoring the people at the center of our mission: America’s veterans. From the history of Veterans Day to the lived realities of military families, we spent this month uplifting the stories, traditions, and voices that define the veteran experience. Veterans Day may be one moment on the calendar, but the impact of service lasts a lifetime, and so does our commitment to listening, learning, and advocating for those who served.

Here’s what you might have missed:

Articles + Blogs

Our November content paid tribute to veterans and those who support them, offering both meaningful reflection and practical resources for military families, spouses, and children.

Featured articles included:

MRC in the Media

As the country reflected on Veterans Day and the ongoing impacts of the government shutdown, Mission Roll Call helped ensure veterans’ experiences remained front and center.

Media features included:

Mission Roll Call University (MRCU)

This month’s MRCU video explored the surprising origins and evolution of Veterans Day and why honoring service remains so important today.

Veterans Town Hall

Veterans across the country joined CEO Jim Whaley and COO Ray Whitaker for our November Town Hall, sharing real-time feedback on belonging, trust, and the daily realities of navigating life after service.

Veterans Day: Honoring Service, Together

While Veterans Day is one moment on the calendar, honoring those who served is a year-round mission. This November, we invited our community to share the names of the service members who shaped their lives — fathers, mothers, siblings, battle buddies, mentors, and friends whose stories deserve to be remembered.

If there’s a veteran whose legacy you carry with you, you can add their name to the 2025 Honor Wall so their service can be recognized and preserved. Add a Name to the Honor Wall.

Speak Up: Your Voice Matters

Your feedback continues to shape our advocacy, research priorities, and national conversations around access to care, mental wellness, community, and belonging. Thousands of veterans shared their perspectives in November, helping guide our work for 2025.

 

Black Friday and Cyber Monday have become two of the biggest shopping days of the year, and for military families and veterans, they offer an even bigger opportunity. When you combine holiday discounts with year-round military savings, you can often get the lowest prices you’ll see all year.

In 2025, Black Friday falls on November 28, and Cyber Monday on November 30, but many sales have already begun. Below is a complete guide to deals, early savings, and military-specific offers available this year, including at the Exchanges and commissaries, plus major national retailers.

Whether you’re shopping for gifts, household essentials, or upgrading electronics, this guide will help you shop smart and make the most of your military benefits.

All Services Online Exchange

The Exchange is delivering 12 weeks of holiday savings on electronics, housewares, and apparel. Check every Friday for new Black Friday deals.
Start shopping online now:
https://www.shopmyexchange.com/
Exchange Black Friday/Cyber Week Ads can be found online.
Check your local Exchange for operating hours.

Coast Guard Exchange (CGX)

Black Friday has already started. CGX Black Friday ads vary by location.
Select your location to view your local ad:
https://www.shopcgx.com

Marine Corps Exchange (MCX)

Early sales are already happening.Sales begin Monday, Nov. 20.
Check local MCX installations for Black Friday hours.

Navy Exchange (NEX)

Black Friday and Cyber Week Sales run the week of Thanksgiving.
Find weekly ads by location:
https://www.mynavyexchange.com/
Check local NEX installations for hours.

Veterans Canteen Service

Check your local installation for hours.
Shop the All Services online exchange.

Black Friday Commissaries

Check with your local commissary for Black Friday promotions and deals.

More Black Friday Deals

Bass Pro Shops Military and Veterans Discount

Year-round 5% discount with valid military ID.
Get the Bass Pro Shops Discount:
https://www.basspro.com/

Kohl’s Military Discount

15% discount on Mondays for active military, veterans, retirees, and families.
Get the Kohl’s Discount:
https://www.kohls.com/

Home Depot Military Discount

10% discount (up to $400/year) for active military, veterans, and spouses.
Get the Home Depot Discount:
https://www.homedepot.com/

SeaWorld Military Discount

Includes SeaWorld Orlando/San Antonio/San Diego, Busch Gardens, Sesame Place.
Get the SeaWorld Parks Discount:
https://seaworld.com/orlando/military/

23andMe

Up to 50% off.
https://www.23andme.com/

Academy Sports + Outdoors

Up to 50% off.
https://www.academy.com/

Adidas

Up to 50% off.
https://www.adidas.com/

Aeropostale

60–70% off sitewide + free shipping $25+.
https://www.aeropostale.com/

Amazon

Black Friday discounts on many items.
https://www.amazon.com/

American Eagle Outfitters

30% off + free shipping.
https://www.ae.com/

AT&T

Seasonal deals for new and existing customers.
https://www.att.com/

AutoZone

15% off $100+ with code NOVDEAL.
https://www.autozone.com/

Banana Republic

30% off purchases.
https://www.bananarepublic.com/

Bass Pro Shops

Up to 60% off.
https://www.basspro.com/

B&H Foto and Electronics

Free expedited shipping $49+.
https://www.bhphotovideo.com/

Bath & Body Works

Buy 3, get 3 free.
https://www.bathandbodyworks.com/

Barnes & Noble

Black Friday offers online & in-store.
https://www.barnesandnoble.com/

Bed Bath & Beyond

Deals on bedding, kitchen, home decor.
https://www.bedbathandbeyond.com/

Best Buy

Black Friday deals.
https://www.bestbuy.com/

Big 5 Sporting Goods

Discounts Fri–Sun.
https://www.big5sportinggoods.com/

Blizzard Gear

50% off.
https://gear.blizzard.com/

Bloomingdale’s

25% off select items.
https://www.bloomingdales.com/

Brooks Brothers

25% off almost everything.
https://www.brooksbrothers.com/

Build-A-Bear

$8 doorbusters.
https://www.buildabear.com/

Cabela’s

Deals all week.
https://www.cabelas.com/

Calvin Klein

40% off apparel; 30% off accessories.
https://www.calvinklein.us/

Canon

Deals on cameras & accessories.
https://www.usa.canon.com/

Carnival Cruise Line

Special Black Friday/Cyber Friday offers.
https://www.carnival.com/

Carter’s

60–70% off.
https://www.carters.com/

CBS Store

Up to 70% off.
https://www.cbsstore.com/

Celebrity Cruises

50% off second guest fare.
https://www.celebritycruises.com/

The Children’s Place

Up to 60% off.
https://www.childrensplace.com/

Coach

25% off select items.
https://www.coach.com/

CVS Pharmacy

Deals sitewide.
https://www.cvs.com/

Dick’s Sporting Goods

Up to 50% off.
https://www.dickssportinggoods.com/

DJI Store

Free shipping $149+.
https://store.dji.com/

Dr. Scholl’s

Up to 25% off + free shipping.
https://www.drscholls.com/

Eddie Bauer

50% off + free shipping $49+.
https://www.eddiebauer.com/

Express

40–50% off everything.
https://www.express.com/

Forever 21

30–70% off.
https://www.forever21.com/

Fossil

30–40% off.
https://www.fossil.com/

Francesca’s

50% off sitewide.
https://www.francescas.com/

Gap

40% off + additional 10%.
https://www.gap.com/

Gap Factory

50–70% off.
https://www.gapfactory.com/

Google Store

Black Friday deals.
https://store.google.com/

GNC

BOGO 50% almost all items.
https://www.gnc.com/

Guess

Up to 25% off + extra 15%.
https://www.guess.com/

Guess Factory

Up to 40% off.
https://www.guessfactory.com/

Guitar Center

Early deals + 15% off qualifying purchases.
https://www.guitarcenter.com/

Hot Topic

Black Friday deals.
https://www.hottopic.com/

HSN

Deals on electronics.
https://www.hsn.com/

Hugo Boss

Up to 40% off.
https://www.hugoboss.com/

JCPenney

Black Friday savings.
https://www.jcpenney.com/

Journeys

Up to 40% off.
https://www.journeys.com/

Kay Jewelers

Up to 60% online; up to 50% in-store.
https://www.kay.com/

Kiehl’s

25% off.
https://www.kiehls.com/

Kmart

Deals online & in-store.
https://www.kmart.com/

Kohl’s

Black Friday deals.
https://www.kohls.com/

Lego

20% off select items.
https://www.lego.com/

Lenovo

Up to 60% off.
https://www.lenovo.com/

Levi’s

20% off + free shipping.
https://www.levi.com/

Lowe’s

Daily cyber deals.
https://www.lowes.com/

Lucky Brand

Up to 50% off.
https://www.luckybrand.com/

Michaels

Up to 70% off.
https://www.michaels.com/

Neiman Marcus

Holiday savings.
https://www.neimanmarcus.com/

New York & Company

50–80% off.
https://www.nyandcompany.com/

Nikon

Camera & lens deals.
https://www.nikonusa.com/

Nordstrom

Black Friday + Cyber Monday deals.
https://www.nordstrom.com/

Nordstrom Rack

Deals through Nov. 30.
https://www.nordstromrack.com/

Old Navy

Black Friday clothing deals.
https://www.oldnavy.com/

Panasonic

Tech & appliance savings.
https://shop.panasonic.com/

Pet Supplies Plus

Up to 50% off.
https://www.petsuppliesplus.com/

PlayStation

Black Friday/Cyber Monday deals.
https://www.playstation.com/

Rack Room Shoes

$10 off $89; BOGO deals.
https://www.rackroomshoes.com/

REI Co-Op

Trip deals (TBA).
https://www.rei.com/

Rite Aid

Black Friday savings.
https://www.riteaid.com/

Sam’s Club

Online deals Thanksgiving; in-store Black Friday.
https://www.samsclub.com/

Samsung

Black Friday week deals.
https://www.samsung.com/

Sephora

Up to 50% off.
https://www.sephora.com/

Shop Disney

Deals + free shipping on $75+.
https://www.shopdisney.com/

Sportsman’s Guide

Up to 50% off select items.
https://www.sportsmansguide.com/

Steve Madden

Up to 40% off.
https://www.stevemadden.com/

Sunglass Hut

Up to 50% off.
https://www.sunglasshut.com/

Sword & Plough

30% off.
https://www.swordandplough.com/

Target

Black Friday deals.
https://www.target.com/

The Home Depot

Black Friday savings.
https://www.homedepot.com/

Ulta Beauty

Deals online & in-store.
https://www.ulta.com/

Verizon

Phone deals + cash back.
https://www.verizon.com/

Victoria’s Secret

Deals online & in stores.
https://www.victoriassecret.com/

Walmart

Deals on gaming systems, TVs, phones.
https://www.walmart.com/

Wayfair

Up to 80% off.
https://www.wayfair.com/

World Market

Deals TBA.
https://www.worldmarket.com/

Searching for more Black Friday ads?
Microsoft Bing has a repository of ads:
https://www.bing.com/

Cyber Monday Deals

Amazon

https://www.amazon.com/

Best Buy

https://www.bestbuy.com/

JCPenney

https://www.jcpenney.com/

Macy’s

https://www.macys.com/

Nordstrom Rack

https://www.nordstromrack.com/

Seven Stars Resort & Spa

https://www.sevenstarsgracebay.com/

Target

https://www.target.com/

Ulta

https://www.ulta.com/

Walmart

https://www.walmart.com/

 

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